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Apple Buys Beats, What is the real Reason?

Beats is not about headphones or a cool service with licensing deals. Beats is all about one-to-one connection of a brand and subscription service that feeds a person's soul. Apple's acquisition of Beats Electronics is more about the acquisition of a kindred spirit than a new line of business. Sure, the executives from both companies walk entirely differently, but their cores are similar.

I get the sense that a good many Apple enthusiasts are confused by its acquisition of Beats Electronics. Sure, many are nodding their heads, saying that Beats is good for Apple and makes total sense. The headphones are selling well. With 250,000 paying subscribers, the Beats Music service is taking off fast, and it can only be elevated by Apple's global brand and infrastructure.

However, there's an undercurrent of concern, too -- a bit of head-scratching and scrambling to make sense of what this really means for Apple's future. After all, couldn't Apple have built everything that Beats offers, all by itself? (On the surface, yes.)
Does Apple really need to buy "cool" these days? (No.) More worrisome, is Apple becoming one of those big companies that starts buying other companies just to keep the parent conglomerate growing and expanding in order to confuse Wall Street and make lackluster executives feel like they're actually doing something important? (I sure hope not.)
So why Beats? Why now? What the heck is going on here? Is Apple going to start buying companies in order to attract new management talent, like Jimmy Iovine and Dr. Dre? After all, it's hard to make a traditional "hire" of an industry-leading professional with deep industry business connections. A simple hire seems like a step down, especially to pros who are running their own companies. A big acquisition, though, makes landing an Iovine or Dre possible.
Despite making sense on paper, the whole Beats acquisition still seems so anti-Apple that it's just damn unsettling.

Google's Self Driving Car

Google is doing all that it can to take the fear factor out of driverless cars. It's new prototype -- it will test 100 or so of these cars this summer -- is as cute as a bug and likely to appeal to older folks who can no longer drive, as well as anyone who would rather be doing something else. Speed demons won't get much of a kick out of it though. The prototype can't move the needle past 25 mph.

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Google this week unveiled a prototype that it will test on California roads to learn more about how to make safe and efficient autonomous cars a mainstream reality.

For about four years, Google has been developing self-driving technology that could make the roads safer, and its newly revealed prototype is the latest step in the project.
The tiny vehicle is reminiscent of a Smart car, except for the sensors on top. They're designed to eliminate blind spots and provide a view of more than the length of two football fields in all directions.
Inside, there are two seats with seatbelts, a space for passenger belongings, and a screen displaying the car's route. Missing are a steering wheel and gas and brake pedals. There's a red button a passenger can press to make an emergency stop.
As of now, the vehicle's top speed is 25 mph. The company plans to build about 100 of the prototypes and start testing them later this summer. After running a small pilot program on California roads, Google expects to be able to offer its self-driving vehicle services more widely.

 Good Head Start
Google's self-driving research and its prototype are a huge step forward for the industry, said Panagiotis Tsiotras, director of the Dynamics and Control Systems Laboratory at the Georgia Institute of Technology. One of its biggest strengths is that a Google vehicle won't be held to the same constraints that a vehicle made by Ford, for instance, would be.
"The introduction of the prototype definitely puts Google ahead of the competition," he told TechNewsWorld. "Google has done a supreme job on integrating many technologies that are required to make a self-driving car a reality. Not being an automotive company, Google has the freedom to pursue untraditional solutions and create new opportunities that are brought about by the absence of a driver -- some of which more traditional car manufacturers would be most likely more reluctant to adopt."
Google's has a good understanding of the importance of self-driving technology, said Alain Kornhauser, professor of operations research and financial engineering, and director of the Transportation Program at Princeton University.
The company isn't trying to convince the masses that they need to run out and buy an autonomous car. Instead, it emphasizes the superior safety features of self-driving technology, all of which appeals to people who want to drive but no longer can, he pointed out.

Senior Analyst/Developer at Real People (Kenya)

Real People is a fast growing multinational financial institution, providing responsible finance for sustainable futures. We provide a participative platform focused on our customers, while embracing the values of Self Improvement, Respect, Innovation, Partnership and Teamwork. In view of this, technology is a key enabler for our customers and a key focus for the company. The current technology infrastructure is based on Microsoft .NET 4.0 with ASP.NET/C# and SQL Server 2008 for the database backend. The adoption of new technologies is a constant endeavor to make sure we are quick to respond to changing market needs. As a result of our continued business growth, we are seeking a highly skilled Senior Developer with a strong background in building scalable, predictable, high-quality and high-performance applications on the Microsoft technology stack. As a Senior Developer, you will be responsible for building and maintaining internal and external-facing applications. MAIN PURPOSE OF THE JOB: This person will report to the Chief Information Officer and will work with a team of experienced analysts, developers and business resources to build highly-performing enterprise systems that improve clinical outcomes and increase staff productivity and financial performance. KEY PERFORMANCE AREAS 1.Responsible for providing software solutions to organizational problems through: a.Design, development, support and maintenance of relevant software b.Create and implement validation and testing systems, configuration management and version control 2.Design and implement databases and ETL procedures which allow data loading from outside sources; 3.To provide system level support for other systems through integration of in-house developed products with off-the shelf solutions and payment channels. The integration effort should include installation, tuning, user problem resolution, and the development of software to turn these components into fully integrated systems. 4.Consult with users to identify current operating procedures and to clarify program objectives; 5.Responsible for writing documentation to describe custom configuration of applications and operating procedures to liaison with 3rd party application development consultants; 6.Provide technical expertise and recommendations in assessing new IT software projects and initiatives to support and enhance our existing Microsoft based systems; 7.Investigate and resolve application functionality related issues and provide first level support and troubleshooting of in-house systems 8.Champion implementation of innovative solutions arising out of the ICT department and the business Minimum Educational Requirements Bachelors Degree in Business / IT will be preferred Project management knowledge will be preferred Technical Skill and Ability 5 year experience in the following technologies: o Visual Studio 2010 using C# o WCF o MVC o Windows Forms o HTML5, CSS3, Jscript, Ajax, bootstrap o Windows Services o SQL Server 2008 and 2012 (TSQL, SSIS, SSAS, SSRS) o IIS o Web services Proficient in using TFS and Source control within the MS VS Environment. Required Competencies and Skills 5 years system development experience Experience within the financial industry will be preferred Team player Time management skills Business industry knowledge Highly Innovative Planning and workflow management Attention to detail Problem solving and solution oriented Project management Team leadership Thorough understanding of the SDLC and Agile software development practices Self driven Knowledge of business intelligence If you meet the above requirements and have the drive to rise up to the expectations placed on these positions, submit your application letter with a detailed CV indicating your current and expected remuneration, names and contacts of three professional referees and your daytime contacts to be sent to the following email address xxxxxxxxxxx@xxxxxxxxxx.xx.xx on or before 2nd September 2013. Applications will only be processed if they are sent to the email address provided specifying the position as the subject title, for example SENIOR ANALYST/ DEVELOPER Please note that ONLY shortlisted candidates will be contacted. Real People is an equal opportunity employer.
Date:	28 August 2013
City/Town:	Nairobi
Location:	Nairobi Area
Wage/Salary:	Negotiable
Start:	Immediately
Duration:	Not Specified
Type:	Full Time
How to apply:	Email to xxxxxxxxxxx@xxxxxxxxxx.xx.xx
Company:	Real People (Kenya)
Contact:	Mary Wanyeri
Phone:	0721-284584
Fax:
Email:

Systems Administrator wanted in Nairobi

Responsibilities Tasks undertaken in this post include: Planning the appropriate system needs of a company Installing the appropriate systems Providing support for the systems throughout the working day Solving problems connected to the network and the systems Monitoring the network efficiency Performing regular backups and restoring information if necessary Applying patches and updates Identifying the needs of the company and assessing whether they are being met by the current system Planning security measures Implementing security measures Monitoring security measures and making sure the system is not coming under attack Ensuring that all the separate elements of the system are working together properly Educating company employees about computer security Performing light programming Managing and planning projects related to the systems Training other IT staff Providing easy to understand advice for company employees Setting up user accounts and retrieving information including passwords and account user names Monitoring the storage capabilities of the system Qualifications - A Degree in Information Technology, or equivalent. - IT certifications; Microsoft Certified Systems Administrator (MCSA) or Cisco Certified Network Associate or both. - If Diploma, experience should be at least 3 years experience. Otherwise for a Degree holder 2 years experience is required from a knowledgeable institution/ firm Skills Problem-solving skills A technical mind An organized mind Attention to detail In-depth knowledge of computer systems Enthusiasm Ability to describe technical information in easy-to-understand terms Good communication skills Discretion since he/ she will be dealing with confidential data. Patience Procedure Send your CV , cover letter and scanned copies of your certificate to xxxxxx@xxxx.xxx. Only shortlisted candidates will be notified.
Date:	2 September 2013
City/Town:	Nairobi
Location:	Nairobi Area
Wage/Salary:	45,000
Start:	1st November
Duration:	1 year Contract.
Type:	Full Time
How to apply:	via email
Company:	Opulse Nation Systems
Contact:	Carol Wangari
Phone:
Fax:
Email:

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Safaricom Sets up a GSM Laboratory at JKUAT.

Kenya’s Telecommunication giant Safaricom has Set up a Mini GSM network laboratory equipment for the JKUAT Engineering and Telecommunications students, with the latest telecommunication technology aimed at ensuring the students are well prepared with practical skills for application in the industry.
JKUAT (Jomo Kenyatta University of Agriculture and Technology)is  the leading  public university in Technology studies in Kenya that offers an array of academic programmes in engineering, agriculture, building sciences, health sciences and enterprise development among others. Read Full story